How to build your own brand as a freelancer
Freelancing is a growing market with a rise in competition. Forbes stated that the freelancing market in America has seen an increase … Read more
Freelancing is a growing market with a rise in competition. Forbes stated that the freelancing market in America has seen an increase … Read more
Most of the time, companies worry about building their reputation in the eyes of their audience and their customers. Naturally, … Read more
Most organisations favour custom software over pre-packaged options, according to Zdnet. That’s why many software and app developers offer customisable solutions … Read more
Initially, you might not think about it as a marketing tool, but Instagram has gained the attention of so many … Read more
Marco Inve is an independent graphic designer based in London, specialised in branding and packaging design. I like clients who put value on … Read more
This year saw the rise and fall of a number of celebrity endorsement deals. As James Cordon’s career went from … Read more
Internal communication used to be the Cinderella of the marcomms world but in the last 5-10 years, certainly with our … Read more
Excerpt from Alan Siegel’s forthcoming book: Voice Lessons, Navigating the Complex Cultural Landscape to Build a Distinctive Brand Voice. Nearly … Read more
A colleague asked me the other day, “If you could overhaul any brand in the world, what would it be?” … Read more
In the wise words of Maya Angelou, ‘people won’t always remember what you said, but they will remember how you … Read more
Feeling a bit adventurous or curious to try something new? Perhaps you feel like letting those creative ways come out? … Read more
An increasingly important topic is all about personal brand. Let’s step back for a minute. Branding is extremely important in … Read more