Mastering the film-poem in 5 not-so-easy steps
Film-poems are an exciting new artistic genre that has enormous potential, that is, if film-poets take the following steps to … Read more
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5 major factors that can turn your content marketing efforts into a huge success
When you spread the buzzwords for branding without proper planning, this can be dangerous for your content marketing campaign and … Read more
Do traditional business models have a place for startups?
It can be all too easy for startups to hit the ground running, caught up in the excitement of that … Read more
How to handle client feedback well
Creatives are creatures of passion. We love the work we do and we become very invested in it. I mean … Read more
Why every business needs a customer data capture strategy
A data capture strategy sets out how you collect and manage information about your customers, clients and prospects. A good … Read more
5 tips for making your brand stand out
Crafting a brand takes more than just an eye-catching logo and a polished tagline – it’s about creating a positive … Read more
Why are you conducting your social media analysis completely wrong?
Social media is here to stay, no doubt about that. Whether your brand has a social media presence or not, … Read more
The impact of wearables on marketing
Wearable technology is one of the biggest topics this year due to the release of the Apple watch and the … Read more
The content tools that can empower your team
Many companies spend excessive amounts outsourcing their marketing to encourage their customers to interact and engage with them on social … Read more
Designing exhibition stands: how to create the right formula
Whether you’re currently designing for print or online, you’ll know that graphic design is a highly competitive market that is … Read more
The pros and cons of a career as a ghostwriter
Roald Dahl once said ‘A person is a fool to become a writer. His only compensation is absolute freedom’. My … Read more
5 character traits you’ll need to become a successful creative entrepreneur
If you start a conversation about starting a creative business and being a successful entrepreneur, then most people will start … Read more